Como o IFood se tornou uma empresa de US$ 5,4 bilhões

Masterclass - https://go.pm3.com.br/Masterclass-Gig... With a revenue of over R$ 7 billion in 2023 and a valuation of US$ 5.4 billion, iFood is a phenomenon present in the daily lives of millions of Brazilians. In total, more than 90 million orders are delivered every month to more than 50 million active users. But did you know that the company started as a call center in 1997? In today's video, in partnership with PM3, we tell the story of iFood and the strategies that made the company the most valuable startup in Brazil. But first, please don't forget to like, subscribe to the channel, and activate notifications. Every week, you can find the most interesting stories from the business world here at Curioso Mercado. Sources: Exame, Istoé Dinheiro, Valor Econômico, Estadão, Época Negócios, O Globo, iFood website. Become a partner of Curioso Mercado: [email protected] Like! 👍 Subscribe! 📩 Turn on notifications! 🔔 Become a member:    / @curiosomercado   Business contact: [email protected] Social Media: Instagram:   / curioso.mercado   TikTok:   / curiosomercado   Newsletter: https://curiosomercado.substack.com Twitter:   / curiosomercado   Curioso Store: https://www.reserva.ink/curiosomercado Curioso Mercado - Content for those who have content. 00:00 - Introduction 02:06 - Disk Cook 05:16 - The Birth of iFood 08:36 - Growth 13:30 - The Unicorn 17:57 - New Verticals 21:29 - If you've made it this far, leave a like!