How Mokai became Mumbai's viral cafe ft Karreena Khatwani & Suraksha Pilani | Ep 95

Dissect Channels - Instagram:   / aleenadissects   LinkedIn:   / aleena-gandhi   Instagram:   / socialmediadissect   Website: https://www.socialmediadissect.com Guest:   / mokaiindia     / karreenabulchandani     / suraksha.suvarna.35   In this episode, we go inside Mumbai’s most talked-about cafe, Mokai, and explore how it grew from a small idea to a popular spot on Instagram. We spoke with founder Karreena Khatwani about building Mokai, and with Suraksha, the barista who gained attention for creating reels and content for the cafe. From Instagram strategy to the matcha trend, this episode covers what worked, the challenges of running a cafe, customer experiences, celebrity visits, and what makes Mokai stand out. Subscribe for more conversations on marketing, business, and brand stories. What we discussed: 0:00 - Intro 1:48 - How did Mokai start? 4:52 - How did Suraksha join Mokai? 8:29 - Why did Mokai’s Instagram stand out? 16:49 - Why is matcha trending? 21:33 - Suraksha’s fame 35:34 - Employees at Mokai 39:10 - Customer interactions and feedback 42:24 - Why does Mokai stand out? 45:20 - The most difficult part of running a restaurant 47:20 - Collaborating with Orry and Adarsh Gaurav, Shanaya 56:09 - Kareena and Suraksha’s relationship 58:59 - Best-selling dish at Mokai 1:02:12 - Mimicry and Kareena Kapoor 1:05:01 - Mokai’s new outlet 1:20:16 - Dealing with bad feedback 1:24:02 - Why is Vastu important? 1:25:52 - Future plans for Mokai 1:29:02 - Why did Aleena Dissects start? 1:32:06 - Outro 🎧 Listen To #AleenaDissects On Spotify: https://open.spotify.com/show/068WQm4... Also available on Apple Podcasts | Google Podcasts | Gaana | JioSaavn ---------------------------------------------- About Aleena Dissects: In the pool of content you see today, it has become extremely difficult to find the content worth spending your time on. Which is why, Social Media Dissect, research and review the advertising and marketing industry to put the best content in front of our community of 3,00,000 followers with a monthly reach of 30 million users. Aleena Dissects by Aleena curates the best thoughts, experiences and lessons by people across the media, entertainment, business, advertising space and more. So Subscribe to this channel because we spent hours researching the content that you should be watching and dissecting content that you should be consuming so you don’t have to!