Google Ads Smart Bidding Update [what is REALLY means for you]

Are you ready to Scale your Business or Brand with Google Ads? 👉 Apply for DDA: On Demand now and let's Grow your business with Google Ads together: https://www.definedigitalacademy.com/... Get More help from Aaron with your Google Ads Campaigns: 👉 Get Help with your Google Ads from Aaron & the DDA Team: https://www.definedigitalacademy.com/... 👉 Get Free Access to my "Keywords & SWOT Analysis Tool for Google Ads" here: https://www.definedigitalacademy.com/... 🤑 Plus remember if you want full access plus get real support from me & my team remember to use the coupon "YOUTUBE" to get a 20% lifetime discount for Google Ads Mastery Get Started here: https://www.definedigitalacademy.com/... 👉 Apply for DDA: On Demand now and let's Grow your business with Google Ads together: https://www.definedigitalacademy.com/... 👉 Has your Brand outgrown your current Google Ads setup & you are ready to scale past $100k in ad spend per month? Apply for DDA: Advisory https://www.definedigitalacademy.com/... ************ From August 17 2026, Google is changing how target based bidding works inside campaigns that are limited by budget. This is not one of those announcements you can ignore. If you are running target CPA or target ROAS on any budget limited campaign, you need to watch this. Here is the short version. Right now a budget limited campaign will often outperform its target, running at a better cost per conversion or ROAS than you asked for. After August 17, Google will aim consistently for the target you have set, not the stronger number your campaign is currently hitting. I break down exactly why this happens, why it is not a magic wand, and the data you still need in place before you trust it. Then we jump into a live account with nine campaigns so I can walk you through the three options you have, the decision tree we use with our clients, and our ladder method for stepping targets up safely. Chapters & Timestamps: 00:00 What is changing from August 17 01:25 Why this is happening inside of Google Ads 05:54 Your three options 07:19 Real account example 09:04 The decision tree and how to make the best decisions for your account 14:40 Wrap up