Perché il Boeing 797 spaventa ancora Airbus

For nearly a decade, the aviation industry has quietly accepted defeat. The lucrative mid-market segment, once dominated by Boeing, has now definitively passed into the hands of Airbus. The order books said it was over. The financials said it was impossible. Now Boeing is studying a twin-aisle aircraft to compete with a single-aisle plane already carrying paying passengers, all while carrying tens of billions in debt and a credibility crisis from which it has yet to emerge. By every operational metric, the 797 makes no sense. Yet every Airbus executive, every engine manufacturer, and every major fleet planner is watching it with an intensity unmatched by a program that hasn't even launched. This is the story of the ghost plane Boeing buried in 2019, and why one of aviation's strangest decisions could prove far more dangerous than it first appears.