Innovating Around the Customer with e.l.f. Cosmetics - S1 Ep4 | Simply Put | Salesforce

Prepare to create your beloved brand identity and experience with customers in mind, thanks to Gayitri Budhraja, VP of Brand at e.l.f. Beauty. #Salesforce #SimplyPut Watch more episodes of Simply Put on Salesforce+: https://www.salesforce.com/plus Simply Put: Discover how these companies used Salesforce technology to revolutionize their business and customer needs. 0:00 - Simply Put, VP of Brand at e.l.f. Beauty 1:00 - The importance of brand identity and experience 2:20 - Three tips on how to innovate around consumers 2:39 - Tip #1: Actively break the mold 3:16 - Tip #2: Activate your community 3:54 - Tip #3: Extend your platform with partners Subscribe to Salesforce: http://bit.ly/SalesforceSubscribe​ Learn more about Salesforce: Website: https://www.salesforce.com/​ Facebook:   / ​   Twitter:   / salesforce​   Instagram:   / ​   LinkedIn:   / sale...​   About Salesforce: Salesforce is a customer relationship management solution that brings companies and customers together. It's one integrated CRM platform that gives all your departments — including marketing, sales, commerce, and service — a single, shared view of every customer.