EP 149: Resilience in Heart-Led Entrepreneurship with Dawn Staudt

#Podcast #HeartLedBusiness #HeartAndLightYoga Can a yoga studio become more than a business and turn into a true community lifeline? In this episode of The Heart-Led Business Show, I sit down with Dawn Staudt, founder of Heart and Light Yoga, a Nashville-area yoga studio built around connection, accessibility, and heart-led service. Dawn’s journey is anything but ordinary. She opened her studio right before 2020 changed everything, navigated the reality of running a brick-and-mortar business, balanced a day job, leaned on her marketing background, and kept showing up even when growth felt slow. We talk about the real side of entrepreneurship: building community, managing fear, staying resilient, letting go of control, and finding momentum through small, consistent action. Dawn also shares how Heart and Light Yoga became more than a place for yoga classes. It became a space where people can gather, feel supported, and reconnect with themselves and others. 🎧Watch or listen to this episode if you want an honest, inspiring look at what it really means to build a business with both heart and purpose. If this conversation inspires you, please like, share, and subscribe to The Heart-Led Business Show so more entrepreneurs can learn how to build profitable businesses without losing their heart. 📌Key Takeaways ✔️What heart-led business really means ✔️Opening a yoga studio in March 2020 ✔️Marketing without a $10K ad budget ✔️Building community through book swaps, bees, and barre ✔️Navigating scarcity mindset and financial fear ✔️Planning vs. surrender: when less control creates more growth ✔️Why action beats anxiety every time 📌About the Guest Dawn Staudt is a 200hr E-RYT®, 500hr RYT®, and YACEP® yoga teacher, life coach, and founder of Heart and Light Yoga. With years of teaching experience, she blends mindful movement with personal growth. Known for her warm, free-spirited nature and love of nature and animals, often called “Snow White”, she creates a safe, inclusive space where students can grow with confidence on and off the mat. 📌Additional Resources 👉Website: https://www.heartandlightyoga.com 👉LinkedIn:   / dawnstaudt   👉Facebook:   / heartandlightyoga   👉Instagram: www.instagram.com/heartandlightyoga ✨ Explore the Dialogue’s Treasures: Unearth the insights within! Tap HERE: to delve into the profound wisdom woven throughout our conversation. ✨Support for the Show: Consider supporting our continued efforts to bring you great, free content each week. Click this link to become a monthly supporter and get a shout-out on the next episode: https://www.buzzsprout.com/1793649/su... Next Steps: ~Subscribe to The Heart-Led Business Show on 👉 Spotify: https://open.spotify.com/show/0kj7vgq... 👉 Apple Podcasts: https://podcasts.apple.com/us/podcast... 👉 YouTube:    / @tomjackobs   ~Pass the Torch of Wisdom: Share this episode with someone who embraces holistic practices in their business journey. It’s a treasure trove of insights waiting to ignite their path! Join the Conversation: Connect with me on social media. Let’s exchange thoughts, inspiration, and heart-led wisdom. 👉 Facebook:   / tom.jackobs   👉 Tom Jackobs Business Page:   / impactpilot   👉 Instagram:   / impactpilot   👉 LinkedIn:   / jackobseffect   👉 X (Formerly Twitter):   / tomjackobs   Up Next… ~Dr. Connor Ziegler, a board-certified orthopedic surgeon and founder of Vitality Orthopedics and Biologics PLLC, specializes in concierge orthopedic care, regenerative orthobiologics, and advanced treatment solutions. ~Get my FREE SALES TRAINING here: https://go.tomjackobs.com/linktree-page ~Spread the Heart-Led Message: Loved the episode? Your review on Apple Podcasts or Spotify fuels our mission. 📑 00:00 Welcome and Introduction 01:06 What Heart-Led Means 05:07 From Corporate to Studio 07:23 Opening Through Chaos 09:04 Marketing on a Budget 12:52 Community First Strategy 14:57 Scarcity and Staying Calm 16:24 Mindset and Taking Action 19:58 Planning Versus Letting Go 23:29 Where to Find Dawn 24:46 Final Thanks and Wrap Up Need some recommendations on great tools to help with sales? Check out my preferred tools here: https://tomjackobs.com/resources