Cómo montar una empresa rentable, ética y feliz. | Txell Costa | TEDxUPFMataró

How do you start a business? How will the job market change in the future? And, above all, how can we be happier at work? Speaker and university professor Txell Costa reinterprets the well-known Business Model Canvas to create more profitable and humane companies, with improved emotional intelligence and more horizontal leadership and team management. The author of the bestselling book "Working Happy: Everything You Need to Start the Best Company in the World: Your Own" explains how to integrate happiness into organizations and the advantages of doing so. In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TED Talks videos and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations) Event: TEDxUPFMataró 2017 - tedxupfmataro.com Organizer: Roger Viladrosa - rogerviladrosa.com Hello! I'm Txell Costa UNIVERSITY PROFESSOR AND SPEAKER COMMUNICATION, MARKETING, AND SALES CONSULTANT FOCUSED ON RESULTS (AND ALWAYS WITH A SMILE) FOUNDER AND CEO OF “TXELL COSTA GROUP”® AUTHOR OF THE BESTSELLER “WORKING HAPPY” Yes, everything you read above is true (I'm a journalist by training). I dedicate myself to changing people's lives through marketing and communication. Over the years, I've worked with more than 2,000 freelancers and small businesses worldwide to create powerful and unique brands that inspire passion; social media and website strategies that truly translate into sales; public relations and media appearances to increase their visibility; and research into the most profitable products and services to improve their quality of life. Event: TEDxUPFMataró Organizer: Roger Viladrosa This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx