QUALICAST #208 - Qualidade na estratégia: por que a área ainda fica fora das decisões?

Everyone says quality is important. But when truly strategic decisions are made, does the Quality department participate in the conversation? In this episode of Qualicast, we welcome Antônio Neto to discuss a topic that generates important reflections for Quality professionals, managers, and leaders: the role of Quality in organizational strategy. You will understand: • Why Quality is still seen as an operational area in many companies • The main barriers that prevent its influence on strategic decisions • How the organizational structure affects the protagonism of the area • The impact of Quality on business results • How to connect Quality indicators to the company's strategic objectives • What differentiates operational Quality from strategic Quality • Practical tips to gain space and influence within the organization If you work with Quality, Excellence, Processes, Management, ISO 9001, or continuous improvement, this episode offers reflections that can change how your area is perceived within the company. Press play and join this conversation. Listen to Qualicast on all major podcast platforms. Subscribe to the channel to follow new episodes. Like and share this content with professionals on your team. And answer in the comments: does the Quality area participate in strategic decisions in your company? #Quality #QualityManagement #ISO9001 #OperationalExcellence #ContinuousImprovement #Management #Leadership #Strategy #Qualicast #QualityInStrategy #BusinessManagement #QMS #Processes #Excellence #CorporateQuality -------------------------------------------------------------------------------------------------------- Links mentioned in the podcast: Qualiex, Software for Quality Management - https://qualiex.com/ -------------------------------------------------------------------------------------------------------- Tags: 00:00 — Opening 05:00 - Listener message 10:13 – Can operations be strategic? 15:30 – Balancing strategy and operation 28:49 – Who funds Qualicast? 29:50 – Why does this problem happen? 39:30 – How to talk to management? 47:05 – Episode summary 49:15 – What is Real Quality? 35:32 - Final quote ------------------------------------------------------------------------------------------------------------- Follow us on social media: LINKEDIN • Forlogic:   / mycompany   • Qualiex:   / qualiex-gestao-da-qualidade-e-excelencia   • Jeison:   / jeisonab   • Monise:   / monise-carla-bueno   • Neto:   / antonio-neto-04917424   INSTAGRAM • Forlogic:   / grupoforlogic   • Jeison:   / jeisonab   • Monise:   / monisecarla   Check out our content on Quality: • Quality Blog: https://blogdaqualidade.com.br/ Discover our solutions that will facilitate the management of your company: • Qualiex: https://qualiex.com/ • Qualitfy: https://qualitfy.com.br/ Subscribe to our Podcast on Quality, Excellence and Management: https://qualicast.com.br/