From CES 2023 - the Revolutionary BMW i Vision DEE Color Changing Car Using E Ink Prism 3

At CES 2023, BMW used E Ink Prism 3™ to create a multi-colored skin on their new i Vision DEE concept car, the first use of E Ink Prism 3 in automotive applications. Learn more about how 2023 marks a turning point for E Ink’s color solutions here: https://go.eink.com/download-our-whit... Check out more from E Ink to learn about our unique and innovative technology; E Ink Content Library- https://go.eink.com/library Contact Our Sales Team- https://www.eink.com/contact_sales.html Social Media: Twitter-   / eink   Facebook-   / einkepaper   Instagram-   / e_ink   LinkedIn-   / e-in.  . . . . About E Ink E Ink is the originator, pioneer and commercial leader in ePaper technology. The company delivers its advanced display products to the world's most influential brands and manufacturers, enabling them to install extremely durable, low power displays in previously impossible or unimaginable applications and environments. E Ink has shipped millions of displays for eReaders, eNotes, Electronic Shelf Labels (ESL), Transportation and Public Information signs, watches, glucose meters and more. E Ink’s corporate philosophy centers around delivering revolutionary products, excellent user experiences, and environmental benefits through advanced technology development. What is E Ink? E Ink is the creator of electronic ink — the optical component of a film used in Electronic Paper Displays. Although futuristic-sounding, electronic ink is actually a straightforward fusion of existing knowledge of chemistry, physics and electronics to create this new material. It's so much like paper, it actually utilizes the same pigments used in the printing industry today. While E Ink has several types of electronic ink, we became best known for our microcapsule technology. In this system, the electronic ink is made up of millions of tiny microcapsules, about the diameter of a human hair. Each microcapsule contains positively charged white particles and negatively charged black particles suspended in a clear fluid. When a positive or negative electric field is applied, corresponding particles move to the top of the microcapsule where they become visible to the user. This makes the surface appear white or black at that spot.