India's Bar Boom Looks Great on Instagram. The Numbers Tell a Different Story | The Spend

India has never had more cocktail bars. There have been over 100 new openings in five years, awards nominations up 40%, and the scene spreading from the metros to Jaipur, Shillong and Hyderabad. But behind the reels and the opening-night buzz lies a brutal business. Licence costs that multiply, rents and salaries eating into margins, and a survival rate that even the most experienced operators put at one in three. We speak to bartenders, consultants and owners to understand what it actually costs to run a bar in India today, and why so many don't last. Footage source: Minakshi Singh and Yangdup Lama, New Delhi Three Barstools 50 Best Bars - Sidecar Koliwada Cocktail Club Barbet & Pals, Delhi Punchline, Mumbai PCO Archival Footage, Delhi Houdini, Mumbai Adam & Eve, Mumbai Banng, Mumbai Monin India Team: Script - Murali Menon Producer - Sankalp Tomar Narrator - Utsav Parekh Editor - Kunal Singh Graphic Designer - Sumit Teotia Executive Producer - Akshay Bijawat --- Cocktail Culture | Indian Night Life | Bar Business | Hospitality Industry | Firstpost | News Live | World News | Latest News | Global News | International News | News | Trending News #cocktailculture #indiannightlife #barbusiness #hospitalityindustry #firstpost #newslive #worldnews #latestnews #globalnews #news #internationalnews #trendingnews Firstpost is an Indian news and media website. Get all the incisive opinions, in-depth analyses and other visual stories that matter to you and the world right here on this channel. Subscribe to Firstpost channel and press the bell icon to get notified when we go live.    / @firstpost   Follow Firstpost on Website: https://www.firstpost.com Follow Firstpost on Instagram:   / firstpost   Follow Firstpost on Facebook:   / firstpostin   Follow Firstpost on X:   / firstpost   Follow Firstpost on WhatsApp: https://www.whatsapp.com/channel/0029... --- The Spend    • The Spend   The Rise of the Luxury MPV | The Spend    • The Rise of the Luxury MPV | The Spend   India's Costliest Workout | Hyrox, Yoddha Race & The Participative Fitness Boom | 4K    • India's Costliest Workout | Hyrox, Yoddha ...