How to Land Brand Deals on Instagram (Even With a Small Following!) ft. Mya Nichol

If you’re an educator, coach, or course creator using Instagram to grow your business — but feel stuck on how your kind of content could lead to brand deals… this episode is your playbook. This week, Tea and Kate sit down with Mya Nichol, a sustainable business coach, Instagram growth expert, and creator who’s built a half-million-dollar business from authentic, strategic content — all while working part-time hours as a mom and homesteader. Mya breaks down exactly how she attracts aligned, long-term brand partnerships without compromising her values or her content strategy. Whether you're new to brand deals or already dabbling in affiliate marketing, this conversation will help you unlock sustainable, layered income on your own terms. In This Episode, We Cover: ✅ The real reason brands reach out to Mya (hint: it’s not just her following size) ✅ How to use affiliate marketing to get on a brand’s radar — and get paid before they even email you ✅ The one thing most beginner creators get wrong when they want brand partnerships ✅ The difference between top-of-funnel and conversion-driven content — and how to use both ✅ Why Mya stopped chasing trends and started doubling down on evergreen, educational videos ✅ Her strategy for layering brand deals, affiliate links, and digital products in one post ✅ How to work less, earn more, and land repeat brand contracts that last ✅ What to say to a brand if you’ve never worked together but you’re already posting about them ✅ The importance of community trust — and how it helps you charge more Who This Episode Is For: Instagram educators, coaches, or course creators who want to monetize without while continuing to be AUTHENTIC Edu-creators looking to build long-term brand partnerships Creators who already sell digital products and want to stack brand deal income Business owners who want their content to work harder for them Anyone who’s felt “not influencer-y enough” for paid sponsorships Where to find Mya! Instagram: @myanichol (https://www.instagram.com/myanichol/?...) Website: myanichol.com (https://myanichol.com/) Podcast: Radical Disruption More from us: Join the Creator Club Waitlist – Want coaching, templates, audits, and direct help pricing & pitching? Our membership is built just for creators like you. TAP HERE → https://teanna-blees-444a.mykajabi.co... Follow us on IG & TikTok: @notaninfluencerco Want More Episodes Like This? If you liked this one, you’ll love: → Episode 8: Why Affiliate-Only Deals Are Undervaluing You — and What to Do Instead → Episode 6: How $10K+ Brand Deals Actually Work (Boundaries, Burnout, and Reality (Unfiltered Q&A) → Episode 4: What to Charge Brands for Content: The 4R Pricing Framework for Brand Deals