Про Мегафон, современных CPO и будущее телекомов

Find more useful information, discussions of releases, and current announcements in our Telegram channel @bvevvs Friends! The New Year brings us new interesting things, and in the case of our channel, these are always people and companies. And, of course, we couldn't ignore a giant like MegaFon. After all, it has millions of subscribers, a long history, interesting products, and many complex challenges that we face every day. So, without further ado, we invited MegaFon's CPO, Maria Faustova, for a pleasant conversation. We discussed: the role of CPO at MegaFon; how to differentiate yourself from competitors in the modern telecom market; what's going on with telecom ecosystems; real product managers; metrics, great products, team selection, and motivation; and much, much more. 00:00:00 Intro. 00:00:29 Greetings. 00:01:03 Faustova's life before MegaFon. 00:02:01 Masha's work at the Telcom call center. 00:04:52 Career advancement – ​​23-year-old department head at Telecom. 00:07:10 Managing the company's testing and revenue management teams. 00:09:07 Masha's arrival in product. 00:11:45 How Faustova decided to move to another field. 00:15:44 Faustova's responsibilities as CPO at MegaFon. 00:16:47 MegaFon's product and partnership strategy. 00:18:58 Masha's opinion on the importance of the telecom sector. 00:24:11 Faustova: On products and marketing in telecom. 00:27:06 Megafon's unique product – "tariff transfer." 00:29:28 The modern CPO – what should they be like? 00:31:26 Is it possible to cultivate the ability to find motivation? 00:32:09 Faustova: Essential skills for a CPO. 00:33:52 Masha on the thesis: "A CPO in a corporation is an entrepreneur at heart." 00:38:07 The ideal CTO – who is he for Faustova? 00:41:30 Masha's most striking management mistake. 00:43:53 Faustova as a manager – what is she like? 00:46:29 The female "special effect" in the CPO profession: does it exist? 00:50:11 What is a great team, according to Faustova? 00:52:50 What Masha Faustova might fire someone for. 00:54:07 Masha on the prospects for the CPO field in the next 5 years. 00:58:52 Finale. 00:59:25 Intro. It turned out to be a warm and interesting conversation, which will provide a much clearer understanding of both MegaFon and Masha as a leading executive at this interesting company. Also, starting this year, our friends from IT_One are the general partner of the #withoutthiseverything podcasts, for which we're especially grateful. We'll be producing everything thanks to them all year long. You're welcome to like and share, and we're bringing you new broadcasts. Stay tuned ❤️