How Jeremy Sasson Built a Restaurant Empire With Zero Experience
What does it take to open a successful restaurant with absolutely no restaurant experience? In this episode of Menu Talk with Pat & Brett, Brett Thorne sits down with Jeremy Sasson, Founder and CEO of Heirloom Hospitality, to discuss his unlikely journey from restaurant guest to restaurateur. Starting at just 24 years old with no industry background, Jeremy built a hospitality company known for standout concepts including Townhouse, Prime + Proper, and Mad Nice. Jeremy shares how a relentless focus on hospitality, meaningful relationships, company culture, and guest experience helped fuel the growth of his restaurant group. He also discusses expanding beyond Detroit into Nashville, creating memorable dining experiences, and developing leaders who can carry a vision forward. 00:00 Introduction & Jeremy's Restaurant Origin Story 07:05 Building Heirloom Hospitality 12:08 Reinventing the Modern Steakhouse 14:27 Hospitality, Authenticity & Guest Experience 15:27 Scaling Culture Across Multiple Restaurants 23:23 Building Community Through Restaurants 24:35 The Prime + Proper Knife Society 26:57 Creating Luxury Through Generosity 27:30 Leadership, Growth & The Future of Hospitality ---------------------------- Visit our website: https://www.restaurantbusinessonline.com _________________ Or follow us on: Facebook: / restaurantbusiness Twitter: / rb_magazine LinkedIn: / about Instagram: / restaurantbusinessonline TikTok: / restaurantbusiness

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