Why Kodak Failed: The $30 Billion Mistake Nobody Talks About

Kodak invented the digital camera but buried it — here's why. In this business documentary, we dive deep into the Kodak rise and fall to understand how a company that literally owned 90% of the film market ended up in bankruptcy. It’s a classic business case study on how fear of change can destroy an empire. Kodak had the technology, the money, and the talent. Yet, they let companies like Sony and Canon take over, and eventually, the iPhone finished the job. We also explore the fascinating contrast of Kodak vs Instagram—how one company with 145,000 employees collapsed, while another with only 13 employees changed photography forever. This is one of the most tragic business stories in history. Join us as we break down the fall of Kodak and the $30 billion mistake that nobody talks about. Topics covered in this video: Why Kodak didn't pivot to digital. The "Silver Halide" trap. Fujifilm vs Kodak: Why one survived. The Steve Jobs effect and the death of film. Cylinder Eight by Chris Zabriskie is licensed under a Creative Commons Attribution 4.0 licence. https://creativecommons.org/licenses/... Source: http://chriszabriskie.com/cylinders/ Artist: http://chriszabriskie.com/ Subscribe for more deep-dive business breakdowns and untold corporate stories.