Why You Must Fall in Love With the PROBLEM, Not the Solution | Uri Levine

The Passion Struck Podcast is HERE!! 💥 https://passionstruck.com/passion-str... Listen, follow, and rate wherever you listen to your favorite podcasts OR watch here on YouTube. New episodes drop every Tuesday, Thursday, and Friday! --- In this video, I interview Uri Levine, co-founder of Waze and author of Fall in Love with the Problem, Not the Solution, who shares his advice for aspiring entrepreneurs. Purchase Fall in Love with the Problem, Not the Solution: https://amzn.to/3H73TPy Entrepreneurship is all about solving problems. But sometimes, we get so wrapped up in the solution that we forget to love the problem. In this inspiring video, Uri Levine shares how to fall in love with the problem, not the solution, and reach your entrepreneurial goals. Falling in love with the problem entails valuing the customer as the key to success rather than your own concepts and creations. Thanks for watching! Uri Levine is a passionate entrepreneur and disruptor, a two-time ‘unicorn’ builder (Duocorn). He is co-founder of Waze, the world's largest community-based driving traffic and navigation app, which was acquired by Google for $1.1 billion in 2013, and former investor and first board member in Moovit, ‘Waze of public transportation’, which was acquired by Intel for $1 Billion in 2020. Levine has built over a dozen startups and has seen everything ranging from failure and midlevel success to immense success. --► Full show notes and resources can be found here: https://passionstruck.com/uri-levine-... --► Subscribe to the podcast: https://podcasts.apple.com/us/podcast.... --► Subscribe to Passion Struck Clips:    / @passionstruckclips   --► Brought to you by ZocDoc. For information about advertisers and promo codes, go to: https://passionstruck.com/deals/ *Our Patreon Page:   / passionstruck  . Time stamps 0:00 Introducing Uri Levine 4:26 The importance of value creation 10:04 The biggest enemy of good enough is perfect. 15:21 Product market fit is about creating value. 23:36 How you lock down your growth path 25:21 The four cornerstones that can change market equilibrium. 30:49 How companies can create the change 38:21 Most people don't think about their users 44:44 How to figure out product-market fit? 49:45 The essence of how the product is being used 58:03 How do you determine when opportunity meets readiness? 1:03:27 John U Bacon teaser Want to watch more in-depth interviews with some of the world’s most insightful people? Find full episodes here:    / johnrmiles  . Welcome to Passion Struck with John R. Miles, a video podcast where you get to join a conversation with some of the world’s most insightful people and notable personalities each week. I’ll unpack guests’ wisdom on creating an intentional, purpose-driven life and turns that insight into practical advice so that you can reach levels of personal growth and mastery that you never imagined possible. Connect with John R. Miles: Learn more about John: https://johnrmiles.com/ Visit the Passion Struck Podcast: https://passionstruck.com/passion-str... Visit the John R. Miles BLOG: https://johnrmiles.com/blog/ Follow John on TWITTER:   / john_rmiles   Follow John on INSTAGRAM:   / john_r_miles   Like John on FACEBOOK:   / johnrmiles.c0m   #passionstruckpodcast #johnrmiles #intentionalliving passion struck john miles john r miles passion struck podcast