Intro to Specialty Coffee | A “Third Wave” Coffee Overview

Want to see more videos like this? SUBSCRIBE for specialty coffee related reviews, tutorials, small business education and more! The world of specialty coffee can feel overwhelming... but it doesn’t have to. In this video, I break down everything you need to know as a beginner, from origins and processing to brew methods, gear, and common myths. Whether you’re just getting into coffee or looking to level up your knowledge, this is your complete starting point. Think of this as a go-to coffee guide you can come back to anytime as you explore and learn more and more about the industry! 0:00 Introduction 1:03 What is Specialty Coffee? 3:58 Coffee "Waves" 5:14 Where Does Coffee Come From? 6:47 Origin Countries 8:57 Coffee Varieties 9:59 How Coffees are Named 10:49 What Makes Coffee Organic? 12:04 Processing + Anatomy of a Coffee Cherry 18:36 Single Origin vs Blends 23:15 Brew Methods 28:04 Coffee Equipment 33:45 Traditional Coffee Shop Menu 39:34 Roast Level + Light vs Dark 43:38 The Three Drink Test 44:12 Specialty Coffee Vocab 49:58 Common Coffee Myths 51:37 Where to Start Try my company Valor’s staple blend, Freethrow: https://valor.coffee/shop/freethrow Follow me on Instagram:   / rileywestbrook   Follow me on TikTok:   / riley_westbrook   Follow me on Twitter:   / westbrookriley   Listen to my podcast: https://valor.coffee/podcast #specialtycoffee #coffee #thirdwavecoffee