Complete Guide to Email Marketing Flows in 2025 (Klaviyo + Shopify)

Work w/ My Agency: https://calendly.com/maxwellcopy/disc... Join My Course / Community: https://www.skool.com/email-marketerz... Free docs and guides: https://docs.google.com/document/d/1V... Agency Website: https://www.wellcopy.net/ If you're new to my channel, my name is Max Sturtevant. I'm the founder and CEO of Wellcopy, a premium email marketing agency helping 7-9 figure brands scale with email. How I got here… 2019 - Started my first business flipping sports cards online. 2020 - Transitioned into copywriting, then email marketing. 2021- Became head email marketer at multiple 8-figure e-commerce brands 2023 - Started Wellcopy with 3 clients, bringing those in-house systems to the agency level. 2023 - By year-end, scaled to 8 clients. 2024 - Grew to 30 clients, crossing into 7-figures. 2025 - Now serving 100+ clients and generated over $200 million in total revenue for our brands What you'll learn on this channel: Everything I teach is grounded in real email campaigns with real numbers from 7, 8, and 9-figure brands. My mission with this channel is to make the advanced email marketing playbook accessible to everyone so you don't have to spend years figuring it out like I did. Let's grow, -Max 🚨 Join My FREE Live Email Marketing Masterclass on Tue, April 7th: https://wellcopy.live/ Work with my agency: https://calendly.com/maxwellcopy/disc... Join my email marketing community: https://www.skool.com/email-marketerz... Get Consulting: https://www.wellcopy.net/email-inside... Free docs and guides: https://docs.google.com/document/d/1V... Website: https://www.wellcopy.net/ If you're new to my channel, my name is Max Sturtevant. I'm the founder and CEO of Wellcopy, a premium email marketing agency helping 7-9 figure brands scale with email. How I got here… 2019 - Started my first business flipping sports cards online. 2020 - Transitioned into copywriting, then email marketing. 2021- Became head email marketer at multiple 8-figure e-commerce brands 2023 - Started Wellcopy with 3 clients, bringing those in-house systems to the agency level. 2023 - By year-end, scaled to 8 clients. 2024 - Grew to 30 clients, crossing into 7-figures. 2025 - Now serving 100+ clients and generated over $200 million in total revenue for our brands What you'll learn on this channel: Everything I teach is grounded in real email campaigns with real numbers from 7, 8, and 9-figure brands. My mission with this channel is to make the advanced email marketing playbook accessible to everyone so you don't have to spend years figuring it out like I did. Let's grow, -Max