Accessibility Isn't One Size Fits All | Digitial Accessibility Experts

A website, mobile app, kiosk, game, marketing campaign, SaaS platform, or internal staff system all have different users, different constraints, and different accessibility requirements. Yet many organisations still apply the same approach to every product. In this webinar, Jonathan Hassell explores why accessibility should always be shaped by your users, your product, and the context in which it's used. Learn how to move beyond a checklist mentality and design accessibility strategies that genuinely fit the products you're building. Whether you're creating websites, apps, digital services, physical interfaces, or internal systems, this session will help you understand how to make accessibility more effective, more efficient, and more user-centred. Topics Covered Why accessibility isn't one-size-fits-all Understanding your users before choosing accessibility requirements Internal products vs customer-facing products Choosing the right accessibility standards WCAG and where it falls short Accessibility for websites, apps, kiosks, games and campaigns Physical vs digital accessibility Hybrid interfaces and touchscreen kiosks Mobile accessibility considerations Future-proofing digital products Product ownership and accessibility responsibility Chapters: 00:00 Introduction 00:01 Why Accessibility Isn't One-Size-Fits-All 03:24 Shift Accessibility Left 06:51 Is WCAG Always the Answer? 10:21 Understanding Your Users 14:12 Internal vs Public Products 17:49 Designing for Different Audiences 21:24 Who Owns Accessibility? 24:43 Accessibility Across Devices 28:14 Websites vs Mobile Apps 31:34 Beyond WCAG: Other Standards 34:52 Accessibility for Specialist Products 38:21 Kiosks & Hybrid Interfaces 41:19 Audience Q&A 44:24 Balancing Different User Needs 47:22 Accessible Emails & Future Trends 49:41 Closing Remarks About Digital Accessibility Experts Digital Accessibility Experts is Hassell Inclusion's webinar and podcast series, sharing practical advice on accessibility, inclusive design and creating digital products that work for everyone. Learn more at: https://www.hassellinclusion.com Subscribe Subscribe for practical insights on digital accessibility, inclusive design, WCAG, accessibility strategy, usability, and digital transformation. #Accessibility #DigitalAccessibility #WCAG #InclusiveDesign #UX #UserExperience #AccessibilityStrategy #DigitalTransformation #ProductDesign #HassellInclusion