Why Most Artists Regret Their Record Deals

In this clip of The Manager’s Playbook, Lola Plaku explores the often-overlooked dynamics between artists, their management teams, and record labels; with a focus on communication, alignment, and the role of a Head of Marketing at a major label. From understanding internal label processes to navigating budget requests and approvals, this conversation unpacks the practical realities of working within a corporate music structure. Lola Plaku and Ruiz discuss how artists and managers can avoid common missteps, build stronger relationships with their label partners, and ultimately maximize support for their releases. Whether you're an emerging artist, seasoned manager, or aspiring exec, this clip offers valuable insight into how to turn label resources into real results. A conversation like this doesn't come cheap. Timestamps: 00:00 Understanding the Head of Marketing Role 00:59 Label Miscommunications & Management Gaps 02:12 Approvals, Processes & Internal Navigation 03:34 Strategies for Clearer Communication 07:08 Leveraging the Label for Artist Growth 11:31 Why Vision and Goals Matter 13:32 Final Reflections The opinions shared by our guest are their own and do not necessarily reflect those of the host or The Manager’s Playbook. Book a 1:1 Strategy Session with Mauricio Ruiz, host of The Manager's Playbook, with over 16 years of experience for tailored advice for artists and managers. Consultation Fees Apply https://calendly.com/themanagersplaybook Follow The Manager's Playbook Newsletter https://www.the-managers-playbook.bee... Instagram   / mauroisruiz   TikTok   / managersplaybook   Facebook   / mngrsplaybook   X   / mngrsplaybook   LinkedIn   / the-managers-playbook   Snapchat   / bcaz8cvw   Website https://mngrsplaybook.com Host: Mauricio Ruiz Executive Producer: Mauricio Ruiz Director of Photography: Will Dobak On Location Sound: Jesse Lopez Editor: Max Carmona & Madison Lair Co-Editor: Mauricio Ruiz Colourist: Max Carmona & Madison Lair Sound Engineer: Madeline Currie Project Manager: Erica Kongvongxay Marketing Coordinator: Melanie Letra-Frade Production Company: 8 Til Faint #themanagersplaybookpodcast #musicbusinesspodcast #musicbusiness #musicindustry #artistmanagement #musicbusinesstips