How To Become Dangerously Good At Negotiation

We've all watched a massive deal slip away because a buyer played games. Nick Cegelski interviews Armand Farrokh and drops his playbook to help you negotiate better terms. In this video, you’ll walk away learning how to flip the script on buyers by creating a strict cost for every concession, and how to execute a “fake walkaway” to scramble their leverage and shut down discount demands instantly. What is your go-to move when a prospect demands an absurd discount? 👇 -- You're one step closer to Club! Grab these resources to help you get there: 📈 [NEW] Negotiation Course: https://hubs.li/Q04ltNT30 🛠 Weekly Tactical Breakdowns: https://hubs.li/Q02NJQ8p0 📚 Things you can steal and use today: https://linktr.ee/30mpc_youtube -- Timestamps: 1:26 Armand's 3 Negotiation Principles 4:05 The 3 Sources of Negotiation Intel 7:26 How to Present Price 12:06 Handling Price Pushback 16:45 Getting The Full Ask on The Table 20:16 Securing Commitment Before Going to Finance 25:12 Using Options to Close the Deal 28:47 Preventing Deals From Stalling 31:39 2x2 Recap #Sales #B2BSales #NegotiationSkills #SalesPlaybook #30MPC