When instinct meets insight
The rules of the workplace are shifting faster than most leadership experience can absorb. For HR leaders and executives, that creates a fundamental tension: when do you trust your instincts, and when do you trust the data? In this webinar, Sanja Licina, Ph.D. (President of Employee Experience at QuestionPro) joins Enrique Rubio (Founder of Hacking HR) to work through brand-new workforce research conducted across the U.S. and Europe. Together they move past efficiency talking points to address the deeper organizational, cultural, and human questions that AI is forcing leaders to confront. The conversation covers what the data actually shows about workload, fulfillment, and connection in AI-adopting organizations, why focusing only on productivity is a strategically lazy move, and what it will take to keep people and human connection at the center of work as automation accelerates. What you will learn: The Fulfillment Paradox: 41% of employees report a higher workload since adopting AI, yet 82% of those same employees feel more fulfilled. Sanja and Enrique unpack what is actually driving that shift. Beyond Efficiency: Organizations still framing AI as a cost-cutting tool are missing its larger potential. The real question is not "how do we do the same things faster" but "what can we now build that we never could before?" The Connection Deficit: More than half of employees (54%) say AI is changing how they connect with peers at work. Left unaddressed, that number points toward a loneliness problem with measurable business consequences. Who Should Own AI Strategy: Why HR needs to be at the center of AI integration decisions, not looped in after the fact. The Job Apocalypse Revisited: A grounded take on the shifting predictions around AI and employment, and why personal skill development matters regardless of which forecast turns out to be right. Chapters: 0:00 - Introduction: The Changing Rules of the Workplace 3:31 - Meet the Experts: Sanja Licina and Enrique Rubio 8:03 - About QuestionPro and Hacking HR 10:51 - The Research: Unexpected Realities of AI Adoption 15:30 - The Workload Paradox: More Work, More Fulfillment 24:41 - Beyond Lazy AI Conversations: Creating Real Value 32:33 - Why HR Must Lead AI Integration 36:05 - The Connection Deficit: AI and Human Loneliness at Work 50:00 - The Job Apocalypse Myth: A More Grounded Perspective 54:01 - Hacking HR Executive Network and Closing Thoughts 🔗 Connect With Us: QuestionPro Workforce: https://www.questionpro.com/workforce Hacking HR: https://www.hackinghr.io/ Follow us on social media for more EX insights! LinkedIn: / questionpro Facebook: / questionpro

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