“No Negociable”. Episodio #9 con Catherine Ruz: Fundadora y Gerente Comercial de Grey Capital
Welcome to the ninth episode of the 'Non-Negotiable' podcast. This time, Francisco Pereira talks with Catherine Ruz about his professional and entrepreneurial career. They'll discuss his beginnings in the financial industry, the risks he took when starting his own business, and the non-negotiable decisions that led Grey Capital to have a presence in seven countries. Introduction: 00:00 – 01:17 What does Grey Capital do? 01:18 – 04:05 What sets them apart? 04:06 – 07:20 How were you in school? 07:21 – 08:35 University 08:36 – 15:54 Practice 15:55 – 27:52 Starting in Sales 27:53 – 33:48 Bankruptcy 33:49 – 39:18 Decision to Quit 39:19 – 44:03 Delegating with Control 44:04 – 46:12 Grey Capital 46:13 – 50:47 Dependent Mindset 50:48 – 54:01 Entrepreneurship 54:02 – 57:01 Starting Grey Capital 57:02 – 01:02:25 Firing People 01:02:26 – 01:05:19 What Makes a Great Executive? 01:05:20 – 01:08:31 Negativity 01:08:32 – 01:11:32 Rotten Apple 01:11:33 – 01:12:23 Worst Advice 01:12:24 – 01:13:29 Being a Woman in Finance 01:13:30 – 01:15:05 A Principle to Follow 01:15:06 – 01:16:45 Non-Negotiable 01:16:46 – 01:18:02 What Makes You Happy Today? 01:18:03 – 01:18:53 Conclusion 01:18:53 – 01:19:25

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