The Scented Hustle: Peirama & Balsamico’s Journey in Pakistan’s Perfume Industry! | BUSINESS BLENDS

From Passion to Perfume: The Journey of Two Fragrance Founders. In this first-ever episode of Business Blends, we sit down with: Hasan Bin Naseem Founder Peirama Parfums: https://peiramaparfums.com/ Syed Osama Bin Mazhar Founder Balsamico Fragrances:   / 15vtzgfr9f   to uncover their incredible journey into the world of perfumes. From the challenges they faced to the secrets behind creating scents, this episode gives you a behind-the-scenes look at what it takes to launch a perfume brand. This was our very first attempt doing a podcast, so if you spot any mistakes just ignore them and enjoy the conversation. Whether you're a fragrance lover or just curious about the business, this episode is packed with real stories, industry insights, and a whole lot of inspiration! Thumbnail Designer: Shehryar Shahid Timecodes 0:00 - Introduction 0:39 - Peirama Brand Name story 1:07 - Balsamico Brand Name story 3:03 - Brand Beginning Balsamico 4:43 - Brand Beginning Peirama 6:35 - First Fragrance Inspiration Peirama 7:48 - First Fragrance story Balsamico 13:41 - Role of community in our brand 15:40 - Challenges Faced 17:18 - Total number of Fragrances in catalogue 18:00 - Packaging / Bottle Design Process 21:10 - Bottle Design Process Balsamico 24:30 - sourcing 29:09 - Marketing 33:58 - How do you know when a Fragrance is ready 37:20 - Story Behind Emerald Floresta 41:49 - Myths in Perfume Industry 49:47 - Finalising your scents before launch 53:00 - Issues in Delivery (courier) 55:39 - Customers in Fragrance communities 1:00:30 - Suggestions to upcoming houses 1:02:00 - Newest Frag & Top Sellers 1:08:30 - Rapid Fire 1:10:25 - Future Goals of Peirama & Balsamico 1:12:34 - End note