Inside the Biggest Sneaker Resell Scam in History

He was known in the resell game as a Sneaker Kingpin. A man who promised the rarest and most limited sneakers in the world, and built an empire off pre-order. He moved more money than anyone thought was possible. But behind the hype was an $85 million scam that shook sneaker culture to its core. This is the unbelievable story of Zadeh Kicks. The rise, the fall, and how one man fooled the entire sneaker industry. Enjoy :) References & Reporting Sources: U.S. Department of Justice Press Release (Mar 20 2025): Zadeh Kicks Owner and CFO Plead Guilty in $80 Million Wire Fraud and Bank Fraud Conspiracy https://www.justice.gov/usao-or/pr/za... Nice Kicks (Mar 21 2025): The Rise and Multi-Million-Dollar Fall of Zadeh Kicks by Matt Halfhill https://www.nicekicks.com/the-rise-fa... OPB / KLCC News (Mar 22 2025): Eugene-based sneaker business owner pleads guilty in $80 M fraud scheme by Nathan Wilk https://www.opb.org/article/2025/03/2... CFO Dive (Mar 21 2025): Former Zadeh Kicks CFO pleads guilty in $80 M wire, bank fraud scheme https://www.cfodive.com/news/former-z... FBI Victim Questionnaire: Zadeh Kicks Loss Questionnaire https://forms.fbi.gov/victims/seeking... Receivership Info: Zadeh Kicks LLC (Receivership) https://bankruptcy.angeiongroup.com/C... Social Commentary: Instagram reactions to the guilty plea   / dhelhpav3v7   Community Discussion: Reddit threads on sentencing expectations   / zadehkicks_sentenced_to_7_years_in_prison   My Other Pages! Instagram:   / chancedubinick   TikTok: https://www.tiktok.com/@chanced426?la #hypebeast #sneakerhead #popculture