Behind the scenes with MISA Zambia

In this episode, we sit down with a key project coordinator to explore the vital intersection of community radio, climate resilience, and rural collaboration. Our guest unpacks their precise role within the Movement for Impact and Sustainable Action (MISA) and the Nature-Based Solutions project. We learn how they manage relationships with local broadcasters—including Breeze FM—and coordinate rural listening groups. The conversation clarifies the geographic reach of these initiatives, detailing how check-ins are conducted across Eastern Province to ensure high engagement and reliable feedback loops. We also dive deep into the editorial dynamics between NGOs and journalists, examining who holds the reins on the agricultural content hitting the airwaves. More importantly, our guest shares powerful field insights regarding the unique cultural significance of radio in remote farming communities. By contrasting the solo listening experience with the collaborative power of community groups, this episode highlights a measurable shift in how small-scale farmers discuss climate change. Tune in to discover how specialized radio programming is directly translating into improved livelihoods and sustainable agricultural practices.