3 Steps to Get Reliable Juror Feedback [Ep 164]
Running a good focus group is really a lot like conducting a good trial: Fundamentally, it's about understanding people. And you don't need a psychology degree to do so. If you have an innate understanding for human behavior, relationships, biases and different means of communication, then you already have the instinct to make the most of your focus groups. Today's episode breaks down three key steps to be organized and prepared for your next group. Armed with these tools, you can then hit the ground running and really connect with juries and clients. We cover: Setting clear goals for focus group sessions Developing a structured plan to ensure effective listening Overcoming personal biases in focus group settings Avoiding common pitfalls like overloading information and lack of organization Conducting test runs to improve the quality of focus group feedback Don't assume that you're a natural presenter; preparation is key Make sure you're listening more than speaking Seeking help if you're too biased to run a focus group Additional resources: How to Do Your Own Virtual Focus Groups Part 2: Planning and Moderating https://larricklawfirm.com/how-to-do-... --- Have a trial or mediation coming up and want to test with a focus group? Book a free consultation call with Elizabeth to learn more: https://www.calendly.com/elizabethlar... Don’t miss out on the Trial Lawyer Prep Newsletter that is delivered right to your email with extra tips and ‘how to’ information. Join the newsletter here: https://www.larricklawfirm.com/connect --- Hi! I'm Elizabeth Larrick, trial lawyer turned consultant. I help plaintiff lawyers gather the information they actually need to decide the age-old question: "File, Settle or go to trial?" My mission is to help lawyers reposition their case strategically, effectively, and economically – long before trial dates. I accomplish my mission by using focus groups to provide feedback and answers to the difficult case challenges. With answers, you can feel confident, clarity and certainty about resolving your case, whether that’s by settlement or trial. Together, we’ll employ my proprietary, rare, and exceptional practices that will set you apart from your competition. Collaborating with an outside perspective can assist with locating case weaknesses and blind spots that you naturally miss when you are close to the file. Want to learn more about Elizabeth? Website: https://larricklawfirm.com/ Podcast: Trial Lawyer Prep https://www.elizabethlarrick.com/podcast LinkedIn: / elizabeth-larrick-942447101 Email: [email protected] I offer a free consultation call to see if working together is a fit. https://calendly.com/elizabethlarrick/ 00:00 Focus Groups Myth 02:23 Set A Clear Goal 05:29 Do A Test Run 08:29 Common Pitfalls 09:55 Managing Lawyer Bias 11:12 Resources And Wrap Up #triallawyerpreppodcast #ElizabethLarrick, #focusgroups #trialpreparation #caseweaknesses #emotionalinsights #juryfeedback #legalstrategies #clientconnection #persuasivetechniques #juryconsultants #trialpreparation #lawyertraining #juryfeedback #legalinsights
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