UNBOXING - Ritchey Montebello Steel Disc Brake Endurance Frame - Part 1

9481 Video Description & Timestamps In this long-form deep dive, George unboxes the Ritchey Montebello, a frame designed for the "sunset to sunrise" endurance rider. He discusses the "sad truth" of the industry's shift away from rim brakes, why he's finally building a disc-brake steel bike for his boutique shop, and how this frame will eventually inherit the components from his cracked carbon race bike. Timestamps: 0:00 – Intro: The Montebello has arrived! 1:00 – The Rim Brake vs. Disc Brake Debate: Why I’m a rim brake believer. 2:30 – The "4-Hour Bike" Story: Why pro-level carbon isn't always best for ultras. 4:00 – Why the Montebello? Running a sustainable boutique bike business. 6:30 – The difficulty of sourcing high-end rim brake components today. 8:00 – Technical Advantages: 1-1/8" head tube and tire clearance (up to 40c). 11:00 – Geometry Breakdown: Stack, wheelbase, and bottom bracket height. 13:30 – The Myth of the "Perfect Bike Fit": Why George doesn't copy fits across bikes. 15:45 – Practical Features: Rack mounts, fenders, and Dynamo routing. 19:15 – ED Coating and frame protection. 21:00 – Why I can’t build Di2 on a Road Logic (and why Montebello solves this). 22:30 – Component Specs: Bottom bracket, chainring limits, and thru-axles. 25:00 – Weight Check: Is it really 2,000 grams? 26:00 – The "Donor Bike": Moving Dura-Ace components from a cracked carbon frame. 29:00 – Final Thoughts: Comfort over everything for long-distance riding. Suggested Hashtags #RitcheyMontebello #SteelIsReal #BikeUnboxing #EnduranceCycling #BikeFit #RitcheyLogic #UltraCycling #DiscBrakeSteel #RevEnduranceSports #CyclingTech