What’s Next for Marketing Cloud Account Engagement?

Marketing Cloud Account Engagement (formerly known as Pardot) has been a leader in the marketing community for over a decade. So what's next? Hear our thoughts on the future of marketing from Guilda Hilaire, the Senior Director of Evangelism at Agentforce Marketing, as she outlines innovations coming to the teams that trust Marketing Cloud Account Engagement. Agentforce Marketing is Salesforce’s revolutionary agentic marketing platform that empowers teams to deliver hyper-personalized experiences and generate higher revenue. Marketing Cloud Account Engagement customers and new customers can both get access. Learn More: https://www.salesforce.com/marketing/... Looking to see how? Check out some of the highlights below: 0:00 - Thank-you B2B Marketers 1:05 - How your business can meet buyer expectations 1:29 - What’s next for Marketing Cloud Account Engagement 1:43 - How every customer benefits 2:30 - Agentic demand generation with Agentforce 2:58 - Two way Conversational marketing 3:29 - Scale personalization across email, web, mobile and SMS 3:52 - The future of marketing #Salesforce #Marketing #AgenticAI #MarketingStrategy #MarketingCloud #AgenticMarketing #Personalization Subscribe to Salesforce’s YouTube Channel: http://bit.ly/SalesforceSubscribe Learn more about Agentforce Marketing: https://www.salesforce.com/marketing/... About Agentforce Marketing from Salesforce: The Marketing Cloud you know and love, now built on the Salesforce Platform. With Agentforce natively integrated, marketers and agents can drive customer success together. It’s a world where every message sparks a two-way conversation, every customer relationship is remembered, and every experience adapts to each customer. Every marketing workflow is automated, and every data insight is acted on. Disclaimer: This video is for demonstration purposes only. All account data depicted is fictional and does not contain personally identifiable information (PII). This content is intended solely to illustrate product functionality in a simulated environment.