Becoming You 101: You Were Born To Do This

This week on Becoming You, we’re diving into the heart of it all: the methodology that’s changing lives, one purpose at a time. Whether you’re a first-time listener or a longtime fan (love you, by the way), this episode is your ultimate guide to answering the question that occupies us all heart, mind, and soul: What should I do with my life? In this foundational episode, I take you on a no-holds-barred journey through the Becoming You process, a framework I've honed at NYU Stern School of Business and beyond. You’ll discover how your purpose lies at the intersection of three powerful forces: your values, your aptitudes, and your economically viable interests. But this isn’t some woo-woo self-help spiel. It’s a gritty, honest, and scientifically grounded approach to uncovering the life you were born to live. Along the way, I share two unforgettable stories of transformation—one explosive reinvention, one subtle yet profound tweak. Both will leave you inspired to confront the gap between the life you’re living and the life you’re meant to lead. And yes, there’s also a wacky confession about Joan of Arc (or “Joanie Baby,” as I call her) that ties it all together. If you’re ready to stop running in circles and start running toward your purpose, this is the episode for you. [Repeat]