Кто НА САМОМ ДЕЛЕ стоит за Cerca Trova? Реальная история бренда одежды.

Join the Unicorn community with a 10% discount — https://clck.su/BQiUm The company, which four years ago was a store with one and a half customers a day, now generates over a billion rubles in revenue. And half the country is still debating whether it's a business or just a successful blog. 🎁 Get my guide: 50 business ideas that have already worked globally and could work in Russia 👉 https://t.me/glebganzha_guide_bot 📲 Main Telegram channel – about startups, business models, and the entrepreneurial life from the inside: 👉 https://t.me/+0nRD09KfFqZmZjky ━━━━━━━━━━━━━━━ Alexander Kapustin sits in front of a camera several times a week and calmly informs millions of men that they dress poorly. Some call him a clown, others idolize him – but in these few years, he's built a billion-dollar company, Cerca Trova, from scratch. This video is a full-fledged investigation. Let's dissect the funnel that first rewrites your notion of "how it should be" in your head, and then turns out to be practically the only place where you can buy that "how it should be." We'll honestly weigh three of the haters' most apt arguments—from "a real man should be, not just seem" to a climate in which a double-breasted jacket is inferior to a down jacket. Then we'll look inside the product itself and render a verdict: is it a bloated blog that will collapse at any moment, or a robust business that will survive even without a single view. ⏱ Timestamps: 00:00 — The guy who says you're badly dressed 01:44 — The sales assistant who saw a window of opportunity 04:40 — The attention machine: how the camera gave birth to Cerca Trova 07:31 — Numbers and the funnel: how an 80,000 ruble price tag feels like a savings 12:37 — Rebellion against an idea: three arguments from haters 16:56 — Is the product even real? Tailors, fit, and weak points 19:18 — The blue ocean between mass market and luxury 21:41 — Verdict: Blog or business ━━━━━━━━━━━━━━━━ 👍 If you liked it, please support it with a like and a subscription. It's very important, especially now. 💬 Share your thoughts on Alexander and his company in the comments. Does Cerca Trova have a future without Alexander in the picture? 📩 For collaboration inquiries: t.me/anna_ganzhagleb #cercatrova #kapustin #business #mensstyle #entrepreneurship cerca trova, alexander kapustin, cerca trova analysis, cerca trova business, blog monetization, menswear suits, content business, blue ocean business, billion-dollar company from scratch, kapustin business analysis, men's classic clothing, YouTube sales funnel