【海外マーケ手法】個人開発のBuild in Publicがヤバすぎる件

I created a comprehensive database of 100 overseas indie hackers, covering their ARR, product details, marketing strategies, and growth processes. Building in public has become an essential marketing technique for solo developers. This article is over 350,000 characters long...lol. I think I'll be fine if I just keep this in mind...! Lol I'll post on Note soon, but since Note has a 100,000-character limit, I'm struggling to post. To increase product user numbers, a marketing method called "Build in Public"—which involves building a fanbase by disclosing the development process—is mainstream overseas. However, Build in Public has been around for over 10 years overseas, and competition in the Build in Public community has intensified, already creating a red ocean. In contrast, Build in Public is virtually nonexistent in Japan, so if you start now, you'll definitely gain personal branding as a famous solo developer. (Once you've achieved personal branding, I think it's practically lifelong, so it's best to get started sooner rather than later.) Even among Makers Guild members, there are quite a few who have started Build in Public-like initiatives, but few have successfully established themselves on various social media platforms or intentionally developed their impact or successfully marketed their products by attracting people's attention. Since there are no role models to follow in Japan, the only way to learn from them is to look to famous solo developers overseas. If we were to analyze the marketing methods of solo developers overseas, like in a time machine, and apply them in Japan, we'd almost certainly be on track. Makers We want to see even more people grow exponentially through the Guild, so please keep an eye out! https://nas.io/joinmakersguild/digita... "Makers Guild," a community for independent developers, is here 👇 https://nas.io/joinmakersguild?discou... List your independently developed product on Solomaker to gain users 👇 https://www.solomaker.dev/ I wrote a note to celebrate reaching 10,000 subscribers on YouTube https://note.com/taishiyade/n/n7896a0... ◼︎Choosing cost-effective equipment ◼︎About monetizing YouTube ◼︎How to increase your channel subscriber count ◼︎Money- and time-saving growth strategies ◼︎Self-branding, essential in the age of AI Build in We talked about whether or not to go public. It's so popular overseas that it's becoming difficult to stand out by simply doing things normally. But in Japan, there are still plenty of opportunities. If you're looking to make your debut as a developer, like building an app using AI, or focusing on your own branding, now is the perfect time. Technical strength doesn't matter; the ability to deliver an interesting story is what determines whether a solo developer or startup will stand out. So, if you're even slightly interested, I recommend giving it a try. Other links: https://taishiyade.com 00:01 What is Build in Public? (A marketing method that promotes while creating) 01:07 Origins and spread overseas (Peter Revels et al.) 04:21 Differences between Japan and overseas (Intensifying competition overseas, positive initial atmosphere in Japan) 07:31 Why has it become difficult overseas? (Influx of talented people, fierce competition) 09:42 Current state and potential of Japan's Build in Public community 11:53 Makers Guild Discord's virtuous cycle community 13:59 Comparison with accelerators and the value of community 17:13 Useful advice from people "two or three steps ahead" 19:21 Benefits of starting in Japan (less of a culture of self-promotion, making it easier) 20:27 Now's the time to get started! A chance to be the first penguin 22:40 Future outlook (Will Japanese people expand globally in 2026?) 23:48 Preparing content for those who don't know how to do it 24:52 My passion for community management over solo development 25:58 Summary & Please Subscribe #SoloDeveloper #Startup #SiliconValley #Engineer #Software #Business #Global #Marketing #Monetization #buildinpublic #Monetization #AppDevelopment #AspiringYouTuber #AspiringEngineer #Entrepreneurship #SideHustle #ProductDevelopment #SaaS #NoCode #EngineerCareerChange #Freelance #Nomad #Independence #OnlineBusiness #GenerativeAI #AIUtilization #SocialMediaManagement #UIUX #Programming #GrowthHacking #UserAcquisition #AppMarketing #SoloDeveloper #Subscription #IndieHacker