The SEO Lab x Michelle Poirier | SEO Strategy, Content Marketing & Business Growth

In this episode of The SEO Lab, we sit down with Michelle Poirier — Digital Marketing Strategist & SEO Specialist with years of experience helping businesses improve their online visibility through strategic SEO, content marketing, and digital growth. Michelle shares practical insights into building SEO strategies that actually drive results, creating content that ranks, and how businesses can adapt to today's constantly changing search landscape. We discuss: • Michelle's journey into digital marketing and SEO • Building SEO strategies that deliver long-term growth • The importance of content marketing for organic visibility • Common SEO mistakes businesses still make • Creating content that ranks and converts • How AI is changing search and digital marketing • Balancing technical SEO with user experience • Actionable strategies for sustainable business growth Whether you're a business owner, marketer, or SEO professional, this episode is packed with valuable insights on SEO strategy, content marketing, and building sustainable organic growth. 👍 Like this video if you found it helpful 💬 Comment your biggest SEO or marketing question below 🔔 Subscribe for more SEO and business growth content Connect with Butrint: 🌐 Website: https://thenovalab.com/ 💼 LinkedIn: /butrint-xhemajli 📸 Instagram: /butrint_xhemajli ▶️ Main YouTube Channel: /@butrint_xhemajli 📩 Business inquiries: [email protected] #SEO #SEOPodcast #ContentMarketing #DigitalMarketing #SEOStrategy #BusinessGrowth #OrganicTraffic #MarketingPodcast #ContentSEO #AISearch