Professional photography marketing. Social media does not replace the fundamentals of marketing

Marketing thoughts from a working professional architectural and commercial photographer. Why social media should just be a part of your marketing pitch. Why, like any other business marketing, you need to understand your audience and whether your efforts are worthwhile. This is one of my ongoing series of videos about different areas of the business side of photography. See one of my related business of photography articles for more about why Social media marketing is akin to buying lottery tickets http://www.northlight-images.co.uk/pr... I've a playlist specifically devoted to photography business videos. For a full index of all my videos, see: https://www.northlight-images.co.uk/k... ----------------- If you'd like to make a small donation, I have a Kofi page: "Buy me a coffee" https://ko-fi.com/keithcooper ----------------- My articles and videos are always free to access. Any help with running this channel is gratefully received. ----------------- I also have some affiliate links which earn me a commission if used. US Amazon photo/print gear: https://amzn.to/3l9vJC6 B&H Photo: https://www.bhphotovideo.com/?BI=2008... Adorama: https://www.adorama.com/?utm_source=r...