¿Cuáles son los 3 KPIs que importan cuando todo cambia? | Caterina Abanoni

When a company changes its strategy, everyone celebrates the new direction. But almost no one changes what they measure. And if you keep looking at the same old KPIs, you're measuring a business that no longer exists. This mistake isn't immediately apparent. But it costs months of decisions made with the wrong data. In this video, I'll show you the real process for choosing the 3 KPIs that matter when a business has just changed direction. ✅ Why changing strategy without changing KPIs is a critical mistake ✅ The question that must come before any metric ✅ The 3-step process for choosing the right KPIs in a pivot ✅ The most common mistakes when making this change and how to avoid them ✅ How to validate in 3 weeks that you made the right choices If you work in data analysis or lead teams that make data-driven decisions, this video is for you. The link to the academy is in the description. 00:00 — When the business is turning but the dashboard isn't 01:45 — Why measuring the same thing after a pivot is a silent mistake 03:30 — Point 1: Before choosing a KPI, understand the new strategy 04:45 — Point 2: The 3-step process for choosing the right KPIs 07:00 — Point 3: The most common mistakes when making this change 08:15 — Point 4: How to validate that you chose well 09:30 — Summary: what you take away today 10:30 — Closing and CTA 🎓 Do you want to build this type of analytical framework from scratch? Here's a 4-hour introductory course where I explain the basic concepts: https://cursos.unicornacademy.es/curs... LinkedIn -   / caterinaabanoni   Instagram -   / caterina.abanoni