His First Company Failed: Now Every Business He Touches Turns to Gold

You’ve just started a business. Now what? If you’re Tanner Herget, you build another…and another…and another. It’s hard enough to grow one business from scratch, but Tanner is the textbook definition of a serial entrepreneur. It’s all he’s known since 22 years old, when he left his full-time job to open his own restaurant. That business failed. Most inexperienced entrepreneurs would’ve walked away. For Tanner, giving up wasn’t an option. He quickly pivoted, transforming his struggling restaurant into a popular nightclub. It kept the lights on, but it also gave him the confidence to tackle his next venture. Over the next 20 years, Tanner started more than a dozen businesses, many of which he still owns and operates today—from cash-flowing, brick-and-mortar establishments to long-term equity plays. Today, we discuss what makes a business “work,” the hidden risks of partnerships, and the three-pronged approach to building wealth through entrepreneurship. Whether you’re launching your first startup or actively scaling, Tanner shares the strategy, mindset, and grit it takes to keep going when others would quit. _______ Join my newsletter for never ending business, financial and economic insights! https://ajosborne.com/newsletter _______ Chapters: 00:00 Intro 01:30 Tanner’s First Venture 04:58 Starting MORE Businesses 08:42 The Power of Vertical Integration 14:57 What Makes a Business Work? 19:35 Starting the Biotech Company 21:53 The Wealth “Stool” 28:39 Tanner’s Worst Investment 31:38 What’s Next for Tanner?