What the Business Needs to Believe in SEO | Fabrizio Ballarini | #TwSEOs 31

Fabrizio Ballarini, Organic Growth Director at Wise is my guest on this episode of Talks with SEOs (#TwSEOs). Having worked both agency-side and client-side, Fab has a lot of experience and wisdom to share, which he certainly do around the topic of influencing business leaders to believe in SEO. Fab had a lot to say on this topic. I simply hit 'record' and let him run with his thoughts from working on a brand and growing its search presence for near a decade. Thanks for the many gems, Fab! Catch Fab on Twitter and LinkedIn:   / pechnet     / fabrizioballarini   __________________________________ Talks with SEOs (#TwSEOs) is an SEO Thought Leadership podcast series for SEOs. Brought to you by Democratizing SEO and hosted by Austine Esezobor (SEO Consultant and Founder), this series is to influence your SEO mindset for you to advance business growth.