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Only 10% of people correctly solve the Wason test. Professional judges issue sentences 50% longer based on a single die roll. Doctors recommend different surgeries depending on whether they are told the 'survival rate' or the 'mortality rate'. Ten real-life experiments that demonstrate how your brain actually works when it thinks it's reasoning logically. — Chapter Markers — 0:00 The Wason Task 2:18 The Judge's Die 4:23 Survival vs. Mortality 6:16 The Coffee Cup 8:11 The IKEA Effect 10:09 Fear and Availability 12:10 The Visionary CEO 14:14 The Big Bill 16:04 Choosing to Donate 18:11 Linda the Cashier — References — 1. Wason, P.C. (1966). Reasoning. In B.M. Foss (Ed.), New Horizons in Psychology. Penguin Books. 2. Englich, B., Mussweiler, T., & Strack, F. (2006). Playing Dice With Criminal Sentences: The Influence of Irrelevant Anchors on Experts' Judicial Decision Making. Personality and Social Psychology Bulletin, 32(2), 188–200. 3. Tversky, A., & Kahneman, D. (1981). The Framing of Decisions and the Psychology of Choice. Science, 211(4481), 453–458. 4. Knetsch, J.L. (1989). The Endowment Effect and Evidence of Nonreversible Indifference Curves. The American Economic Review, 79(5), 1277–1284. 5. Norton, M.I., Mochon, D., & Ariely, D. (2012). The IKEA Effect: When Labor Leads to Love. Journal of Consumer Psychology, 22(3), 453–460. 6. Kuran, T., & Sunstein, C.R. (1999). Availability Cascades and Risk Regulation. Stanford Law Review, 51(4), 683–768. 7. Rosenzweig, P. (2007). The Halo Effect: ...and the Eight Other Business Delusions That Deceive Managers. Free Press. 8. Raghubir, P., & Srivastava, J. (2009). The Denomination Effect. Journal of Consumer Research, 36(4), 701–713. 9. Johnson, E.J., & Goldstein, D. (2003). Do Defaults Save Lives? Science, 302(5649), 1338–1339. 10. Tversky, A., & Kahneman, D. (1983). Extensional Versus Intuitive Reasoning: The Conjunction Fallacy in Probability Judgment. Psychological Review, 90(4), 293–315. 11. Kahneman, D. (2011). Thinking, Fast and Slow. Farrar, Straus and Giroux. 12. Thaler, R.H., & Sunstein, C.R. (2008). Nudge: Improving Decisions About Health, Wealth, and Happiness. Yale University Press. Cognitive biases, behavioral psychology, decision-making, thought experiments, Wason, anchoring effect, Kahneman, Tversky, halo effect, IKEA effect, endowment effect, status quo, conjunction fallacy, rationality, neuromarketing #BehavioralPsychology #CognitiveBias #StrangeWhys

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