The changing face of Out of Home Advertising | Samuel Ajiboye | TEDxIkeja

The need for Out of Home advertising using technology and justifications using analytics and data report. Samuel Ajiboye speaks about how he is changing the face of Out of Home Advertising. Ajiboye Samuel is the founder and country manager of Alpha and Jam Nigeria a media technology group with investment in the digital out of home space owning premium assets like The Madison and 20 other digital billboards across Nigeria. With expanded operations in Kenya and South Africa Samuel is driving a revolution in the space through a retail approach that is providing a spotlight to the media space in Africa. With the pioneering launch of Candle, Samuel is building a technology market space making it the Google of the DOOH space. Prior to starting Alpha and Jam, Samuel was the Country Manager of Tribal DDB Lagos with over 12years of in-depth experience in technology and media. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx