NHL PROTOTYPES 2: Designing the ’90s

From the creation of the NHL’s original third jersey program to the birth of several expansion teams, join me for an inside look at prototype logo and jersey designs like never before—featuring in-depth interviews with the designers! In the 1990s, The Mednick Group was one of the NHL’s top design agencies—charged with developing new team identities and some of the league’s first alternate uniforms. Dan Simon and Ken Loh were among the creative forces behind those designs and are sharing the inside story! ▪️ CHAPTERS ▪️ 00:00 – Introduction 00:51 – Meet Dan Simon & Ken Loh 03:10 – The Florida Blockbusters 05:25 – Birth of the Burger King 06:34 – Trying Teal in Philly 08:29 – Replacing the Whalers 09:45 – Collaboration for Columbus 11:05 – Bonus: Developing the Wild 11:54 – Bonus: Sabres Sneak Peek This video showcases a variety of rejected designs created under the guidance of NHL franchises. Enjoy more from this series: Part 1: What Might Have Been ▸    • NHL PROTOTYPES 1: What Might Have Been   Part 3: Gone But Not Forgotten ▸    • NHL PROTOTYPES 3: Gone But Not Forgotten   Special thanks to Dan Simon of www.studiosimon.net and Ken Loh for taking the time to share their experiences while working for The Mednick Group in the 1990s. Featured teams include the Buffalo Sabres, Carolina Hurricanes (Hartford Whalers), Columbus Blue Jackets, Florida Panthers, Los Angeles Kings, Minnesota Wild, and Philadelphia Flyers. Includes original artwork by The Mednick Group, Dan Simon, Ken Loh, Van Duong, Peter Thornburgh, SME Design, and Steve O’Laughlin.