How to Market Your Book Without Burning Out (Author Marketing That Actually Works)

Are you trying to market your book… but feeling overwhelmed, exhausted, or just plain confused? In this webinar, writing coach Kevin T. Johns breaks down a simple, sustainable approach to book marketing that doesn’t rely on dancing on social media, begging for attention, or burning yourself out. You’ll learn: • Why most authors feel stuck with marketing • The 3 biggest mistakes writers make • The difference between traffic spikes and marketing systems • What marketing actually is (and what it isn’t) • A clear foundational sequence you can follow If you’ve ever thought: “I don’t know where to start.” “Marketing feels gross.” “I’m doing things but nothing is working.” This training is for you. ⸻ 🚀 Want deeper support? If this training resonated with you, Signal Boost is where we implement it. Signal Boost is my 10-week marketing program designed specifically for authors who want structure, clarity, and sustainable momentum without becoming a full-time influencer or burning out trying to “go viral.” Most writers don’t fail at marketing because they’re lazy. They fail because they don’t have a sequence. They try: • Random social posts • Occasional email blasts • Paid ads without a foundation • “Launch week” bursts of effort • Copying what other authors are doing And then they wonder why nothing sticks. Signal Boost fixes that. If you want: • A roadmap instead of guesswork • Systems instead of traffic spikes • Momentum instead of burnout • Marketing that supports your writing life instead of replacing it Signal Boost was built for you. You don’t need everyone in the world to hear about your book. You need the right readers to find it — consistently. Course begins March 2, 2026. Enroll now! Tier 1: Course Access: https://kevintjohns.samcart.com/produ... Tier 2: Course Access + Coaching: https://kevintjohns.samcart.com/produ... ⸻ Kevin T. Johns is a writing coach, author, and host of The Writing Coach podcast. He helps writers plan better stories, finish strong drafts, and build marketing foundations that actually work. Learn more at http://www.kevintjohns.com