Ken Grossman: the Respectful Revolutionary of Sierra Nevada Brewing Co.

Imagine a DREAM COMPANY making something fun, delicious and highly respected that countless people enjoy; striving day in and day out to cause the least amount of harm to the environment; treating its employees with the utmost care and respect, understanding that a happy employee is a better employee and a better human being in general. This dream company exists and it's called the Sierra Nevada Brewing Company. Ken Grossman and Sierra Nevada rank up there with the greatest of American success stories. And he's done it all with passion, vision and integrity. His example is a blueprint that we can only hope big business will follow in these changing times.