How to BUILD A BRAND IDENTITY from SCRATCH: My Design Process
BOOK A FREE DISCOVERY CALL: https://www.identitybyshirls.com/contact In this video, I’m sharing the exact brand identity process that helped me grow from charging $500 per project to now charging up to $5,000. I’ll be using a real client project as an example—Ekaya, a yoga and Pilates studio based in Dubai. Join me as I walk you through my step-by-step branding process and give you a behind-the-scenes look at how I bring a brand to life. Design Chapters: 0:00 - Intro 0:40 - What to include in a branding questionnaire 1:13 - Developing a creative direction for a brand 2:39 - Logo design process 5:17 - The importance of typography, colour, and mockups 6:24 - The brand identity in the real world ✏️Brand Guideline Template is currently not available Want to build a purposeful brand identity together? 📞 Book a free call with me here: https://www.identitybyshirls.com/contact 💻 Let’s Connect Email: [email protected] Instagram: identitybyshirls TikTok: byshirls 👉 Don’t forget to like, subscribe, and drop a comment with your biggest takeaway or what you’d like me to cover next. Thanks for watching!
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