Cunningly conscientious: the what, when and why of getting value for sustainable action

As businesses strive to show their sustainability credentials, the challenge is to choose actions that deliver real value for both the planet and the bottom line. This panel will explore how companies can strategically implement sustainable initiatives to reduce environmental impact while lifting profits and reputation. What actions should be taken, and when? Why do some sustainability measures drive more value than others? What are the factors leading to successful action on sustainability, and how can companies avoid the pitfalls of greenwashing? Learn how to be commercially savvy and cunningly conscientious in the pursuit of sustainability. Supported by TUV Rheinland Moderated by Katherine Stewart, principal, policy and insights, Economist Impact Speakers Jean Garris Hand, vice-president, ESG, Hilton Jia Liu, global sustainability director, TUV Rheinland Nick Falkowski, chief executive, Meaningful Planet Jon Banner, executive vice-president, global chief impact officer, McDonald’s