The World Cup Logo Has a Secret Nobody Noticed

A designer’s critique of the 2026 FIFA World Cup logo, examining its visual identity, branding strategy, strengths, and shortcomings. This video explores whether the logo succeeds as a modern brand system and how it compares to previous World Cup emblems in terms of creativity, cultural storytelling, and memorability. Continue the conversation on: X (formerly Twitter): https://x.com/UfotUbon Instagram:   / ufotubon   TikTok: https://www.tiktok.com/ufotubon