Podcast: Wie entsteht Werbung, die im Kopf bleibt?

Advertising is everywhere – on the radio, on billboards, on social media, and in our daily lives. But why do we remember some campaigns years later, while others disappear instantly? Hansjörg Kunze discusses this with advertising and marketing expert Carsten Neitzel. Neitzel has been working in the fields of advertising, communication, and brand impact for around 30 years. In this interview, he reveals what makes a successful campaign, why creative ideas resonate with people, and why good advertising is much more than just a catchy slogan. Look forward to fascinating insights into the world of marketing, personal advertising memories, and an interesting perspective on the transformation of media in an increasingly digital world. ▶️ Watch now and learn more about the art of reaching people! #HansjörgKunze #CarstenNeitzel #Marketing #Advertising #Communication #Branding #MarketingExpert #Creativity #Digitalization #Podcast #Interview #MediaChange #Hausblick #ScanHausMarlow #BuildFirstThenPay