Season 4, Episode 4 | Sales Mindset: Building a High Performing Sales Team

This episode of One Step Beyond Cyber is all about training high performing salespeople. Jim Effner joins our host, Scott Kreisberg, to discuss the intangibles an individual must have to be a successful salesperson while sharing stories of what they've seen while leading sales teams in their respective fields. Jim is the founder and President of P2P group, which specializes in sales training for financial services professionals. He is also the author of "Bridge Your Gap". If you found this interview entertaining, leave us a like and comment below to let us know what you'd like to see in Season 4 of One Step Beyond Cyber! Chapters 1:42 Jim's background and why he founded P2P 4:11 The mindset behind selling in the financial advising industry 5:47 Are great salespeople born that way? Or can they be taught? 10:00 The importance of hunger 13:43 Who should you recruit? A seasoned salesperson or a recent college grad? 18:58 Jim shares a story about a sales leader taking ownership of recruiting their team 21:50 The Three C's Framework 27:20 The importance of Trust 34:00 What's one thing salespeople can do right now to become a high performer? Want to learn more about how One Step Secure IT can help keep your business stay safe? Click the link below. https://www.onestepsecureit.com/beyon... ____________________________________________________ Hosted by: Scott Kreisberg - CEO & Founder of One Step Produced by One Step Secure IT LinkedIn:   / onestepsecureit   Facebook:   / onestepsecureit   Twitter: https://x.com/onestepsecureit ____________________________________________________ About Jim Effner LinkedIn:   / jimeffner   Jim's Website: https://jimeffner.com/