La Guerra de la Pizza: Cómo Little Caesars y las Apps Destronaron a Domino's

Discover the true story of how Domino's Pizza lost its absolute monopoly in Mexico. During the 1990s, the legendary "30 minutes or it's free" promise made this brand the undisputed king of fast food and delivery, shaping the consumer culture of an entire generation. However, the arrival of Little Caesars with its aggressive Hot-N-Ready model, coupled with the technological disruption of apps like Rappi and Uber Eats, and the collapse of urban traffic, forced Domino's to face the biggest crisis in its history. In this documentary, we analyze the fall of an empire, the corporate mistakes, the pizza wars, and Alsea's multimillion-dollar restructuring to survive in the ruthless Mexican market. #DominosMexico, #BrandHistory, #BusinessDocumentary