Why Argan Oil Is So Expensive | So Expensive

Argan oil can cost as much as $300 per liter, making it the world’s most expensive edible oil. Just 20 years ago, however, the production of argan oil was isolated to villagers in Morocco, who sold it locally for as little at $3 per liter. But since then, the formation of women-run cooperatives has transformed the production into a billion-dollar industry. With the help of the cooperatives, the traditional skills held by the Amazigh women has created some financial independence in a male-dominated society However, the women normally make less than $220 a month — below Morocco's recommended national minimum wage. So why has argan oil suddenly gained such popularity? And what makes it so expensive? MORE SO EXPENSIVE: Why Agarwood Is So Expensive | So Expensive    • Why Agarwood Is So Expensive | So Expensive   Why Icelandic Sea Salt Is So Expensive | So Expensive    • Why Icelandic Sea Salt Is So Expensive | S...   Why Vanilla Is So Expensive | So Expensive    • Why Vanilla Is So Expensive | So Expensive   ------------------------------------------------------ #ArganOil #SoExpensive #BusinessInsider Business Insider tells you all you need to know about business, finance, tech, retail, and more. Visit us at: https://www.businessinsider.com Subscribe:    / businessinsider   BI on Facebook: https://read.bi/2xOcEcj BI on Instagram: https://read.bi/2Q2D29T BI on Twitter: https://read.bi/2xCnzGF BI on Amazon Prime: http://read.bi/PrimeVideo Why Argan Oil Is So Expensive | So Expensive