The rise and fall of Blackberry: How an $80B giant collapsed

Try Quo free + 20% off 6 months: https://quo.com/girdley20 Quo is the modern business phone system for small businesses so you never miss a customer or leave revenue on the table. At its peak, BlackBerry controlled nearly 50% of the smartphone market, powered Wall Street, and was trusted by world leaders. Its stock soared from $2 to $140 — and then collapsed almost entirely. This is the true story of the rise and fall of BlackBerry, and how one of the most dominant tech companies in history lost everything. 👇 SUBSCRIBE for more business breakdowns    / @michael-girdley   Get my free guide → Why Great Businesses Fail: 10 Multi-Million Dollar Mistakes To Avoid: https://links.girdley.com/10fails-yt ------------------------------------------------------------------ ► Get my weekly letter to business owners: essential insights to run, grow, and stay ahead in your business → https://links.girdley.com/newsletter-yt ► For sponsorships or inquiries please reach out to: [email protected] ► Do you have a hat I should wear in a video? Reach out to: [email protected] ► Free events on all things small business: https://links.girdley.com/lectures-yt ► Deep dives on businesses for sale:    / @acquisitionsanonymouspodcast   ► Follow me on Twitter/X: https://x.com/girdley ------------------------------------------------------------------ This breakdown explores how BlackBerry’s early genius in secure mobile communication created blind spots that Apple and Android exploited. From dismissing the iPhone, to internal leadership paralysis, to the infamous BlackBerry Storm and network outages, this wasn’t one bad decision — it was a slow, structural failure driven by success itself. If you care about business strategy, tech history, investing lessons, or the Innovator’s Dilemma, BlackBerry’s collapse offers one of the clearest case studies ever recorded. Subscribe for more deep dives into investing, business failures, and market-shifting stories every week.