How To Create An Onboarding Campaign → Marketing Funnel #7
Let's explore how to create an onboarding campaign. This is step #7 in my marketing funnel series, and the focus of this step is to help customers make the most of our product or service. So, unlike the previous steps in this series, this step takes place after a sale has been made. An effective onboarding campaign is crucial as it has a direct impact on customer ratings and reviews, word-of-mouth referrals, repeat purchases, and reducing the rate of returns and refunds. So let's explore how to create an onboarding campaign to help customers make the most of your product and continue recommending it to others who may also benefit. FULL PLAYLIST → HOW TO BUILD A MARKETING FUNNEL ➡️ • Build A Marketing Funnel PREVIOUS VIDEO → STEP #6. HOW TO BUILD A SALES CAMPAIGN ⬅️ • How To Create A Sales Campaign → Marketing... MORE MARKETING VIDEOS → 33 Proven Marketing Channels: • GET MORE CUSTOMERS With 33 Proven Marketin... → Identify The Best Marketing Opportunity For Your Business: • The Best Marketing Strategy For A New Prod... → Good Marketing vs. Bad Marketing: • Bad vs. Good MARKETING: What's The Differe... The 9 Best Marketing Books 📚 • The 9 Best Marketing Books To Read in 2025 The 5 Best Startup Books 📚 • The 5 Best Startup Books For Entrepreneurs... The 6 Best Small Business Marketing Books 📚 • The Best Small Business Marketing Books To... The Top 50 Best Business Books 📚 • The Top 50 Best Business Books To Read In ... Follow Rick Kettner on other platforms: ► / rickkettner ► https://www.tiktok.com/rickkettner/ ► / rickkettner ► / rickkettner CHAPTER MARKERS: 00:00 - How To Build An Onboarding Campaign 01:18 - Step #1 - Identify The "Aha Moment" 02:58 - Step #2 - Spot Roadblocks And Opportunities 05:33 - Step #3 - Brainstorm Interventions 07:56 - Step #4 - Build Your Campaign 12:20 - Step #5 - Validate Your Campaign 14:40 - Create Your Onboarding Campaign Content by Rick Kettner Produced by Kyle Trienke

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